Hire Your Dream Copywriter: The Application Process
Reading Time: 5 minutes Hiring someone new is exciting! But what about writing the job posting? The reviewing of tens or hundreds of applications? Holding all of those initial
Cari O'Brien
Hire Your Dream Copywriter: Interview Questions to Ask
Reading Time: 4 minutes Hiring your dream copywriter is possible, but it takes work. It takes understanding who you need on your team, the skill set you need them
Magical Marketing Lessons Learned From Disney Songs
Reading Time: 4 minutes Do you know what else is magical? Music! Especially songs straight from our favorite Disney films. Your favorite animated film can teach you a lot.
Hire Your Dream Copywriter: 8 (Non-Writing) Skills for Content Success
Reading Time: 3 minutes As a content marketing agency, we know that one of the hardest things we must do is find quality writers who can deliver strong copy
A Message of Love and Solidarity
Reading Time: 3 minutes Today we’re bringing you a message that our leader and founder, Cari Twitchell, wrote this past week to our current email list of clients, friends
A Message for Our Community [COVID-19 Response]
Reading Time: 3 minutes March 24, 2020 To our team, clients, partners and greater community, My goodness, we’re on quite the roller coaster ride, aren’t we? The ups and
How to Wow Your Audience With Personalized Web Content
Reading Time: 4 minutes It’s nice to walk into a local coffee shop and hear them greet you by name. It’s fun to open a gift that you genuinely
User-Generated Content: The Content Marketing Buzzword to Embrace in 2020
Reading Time: 3 minutes As the buzzword “user-generated content” (UGC) continues to float through the marketing industry, we see a fearful response from marketing agencies and professionals. Some see
Contact Page Best Practices & Tips to Increase Website Conversions
Reading Time: 3 minutes Each page on your website should have a call to action (CTA) that inspires visitors to connect with you. Beyond each page’s CTA, your website
Before You Hit Publish, Check Your Website Copy for These 5 Things
Reading Time: 3 minutes You’ve done it! You’ve written new copy for each page of your website. Everything is uploaded, images are in place and you feel as if