Have you gotten rid of your decay lately? We’re not talking about last week’s banana peel—we’re talking about content decay. And it may just be smelling up your website. Do you remember Oscar the Grouch, the little cantankerous green guy who lives in a trash
Remember those baggy pants and wallet chains from the 90s? And those leg warmers from the 80s? These things had their day in the sun. (And, my goodness, was it fun!) Just like these fashion trends, some online content comes and goes. While it served
Have you ever created a piece of content that outperformed the rest? Maybe it was a lead magnet you poured your heart and soul into that garnered thousands of downloads. Or, maybe it was a vulnerable social media post that inspired numerous shares from your
Words are hard. Sure, “The Strange Case of Dr. Jekyll and Mr. Hyde” by Robert Louis Stevenson was written in six days. But that feat required Mr. Stevenson to write 4,482 words per day. Again, writing isn’t easy, but things worth doing rarely are. Writing
One of the hardest-hitting pieces of website content you can create is the blog post. These powerhouses are flexible content marketing tools, helping you deliver value to your audience in many ways. Plus, they’re often gateways from the search engines to your website. Not writing
Did anyone else fall in love with the Beast’s library? We say keep the castle, we just want the books. If there’s one thing we love to do here (besides writing, of course), it’s reading. There’s nothing better than curling up with a good book
“Is this sentence right?” “Is this paragraph enough?” “Is this page total garbage?” Yep, this sounds familiar. If this is you right now, trust us when we say we’ve been there (probably an hour ago). We reckon that you’re feeling this way because you think
A Message for Our Agency Partners As your content partner, it’s our goal to appear as a natural extension of your team and services. To further this goal, we spend dedicated time preparing for each client interview. During the pre-interview phase, we review all communications
