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How to Brainstorm Topics for Your Business Blog

Reading Time: 4 minutes Do you have a blog for your business? If so, you understand the struggle of coming up with a new topic each week. In fact, brainstorming a topic can sometimes take as long as writing the post itself. And sometimes, you might feel like throwing

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How to Write Website Copy With Personality

Reading Time: 3 minutes Your website is just that—yours. You’re a unique individual with a business that delivers services in a way no one else can. Sure, your website should be informative and speak to the benefits of your service. It should also be a place where your audience

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5 Ways to Sabotage Your Website Content Project

Reading Time: 4 minutes You did it! You committed to giving yourself and your company the website of your dreams—the website you deserve. To get your site done right, you brought on a team of experts to help. One of those experts is an experienced website copywriter who you’ve

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Less is more in SEO

Does “Less Is More” Work In SEO Copywriting?

Reading Time: 3 minutes Do many words on a page speak louder than a few? When it comes to writing website content, the argument about “how many words are enough” comes up time and again.  And, in fact, the word-count discussion has been around much longer than that. Shakespeare

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