Reading Time: 3 minutes Take a moment to think about your favorite purchases. Are you driven to visit your favorite coffee shop each morning? Do you visit your favorite sushi place each week? Do you believe in cleaning your home with a specific brand—and ONLY that brand—of cleaning supplies?
Reading Time: 3 minutes Have you ever sat down to write your website content, only to stare at a blank page with the cursor blinking? You want your content to be spotless, completely compelling and unforgettable. And yet, you catch yourself saying, “I’m not a writer.” “Don’t waste time
Reading Time: 2 minutes Have you been told your social media is the most important piece of the marketing puzzle? Your social media profiles could be full to the brim of spectacular content. But, you might be missing something. Your website is critical for your online presence. In fact,
Reading Time: 3 minutes Your business is special. You have chosen a brand that accentuates what you offer. You have chosen a website that speaks that brand down to the very last font color. And, yet… Something feels off. You feel as if something is missing, as if your
Reading Time: 4 minutes I have written at length about what not to do on your website if you want to make the right first impression on prospective clients. In response, several of you reached out to me to ask for examples of how to do things right. To help
Reading Time: 9 minutes You know your website is your most important online marketing tool. So you did your due diligence when building it. You worked hard to get a design that matches your brand. Moreover, you focused on creating content that would: Attract search traffic Speak to your
Reading Time: 8 minutes LinkedIn is the largest professional networking social platform. With more than 467 million users, and a little over two new users signing up every minute, it is the place to be to build your professional brand and expand your network of influence. Give yourself a
Reading Time: 3 minutes After spending many hours reviewing submissions for this year’s Best Law Firm Websites competition, sometimes I was not impressed. That’s not to say there weren’t diamonds hidden in the rough, because there were. But I was astounded at how many websites—specifically how many home pages—made a
