A Simplified Guide to Content Marketing for Small Businesses
Reading Time: 6 minutes A Simplified Guide to Content Marketing for Small Businesses If you own a small business, you know that content marketing is a valuable tactic to
content strategy
40 Must-Write Blog Post Ideas (Plus, a Brainstorming Guide)
Reading Time: 4 minutes “What in the world do I even write about?” If this is you when thinking about your business blog, you’re not alone. Coming up with
How to Create More Content in Less Time
Reading Time: 4 minutes How to Create More Content in Less Time One of the biggest pain points in marketing is the time investment required to create good content.
Content Creation: Help Your Customers First—Worry About Your Numbers Second
Reading Time: 3 minutes Content marketing experts preach about numbers, metrics and analytics, and for good reason! But if you’re not used to working with these numbers, then you
Must-Have Content #2: FAQ Pages
Reading Time: 3 minutes Welcome to part two of our three-part blog series on key types of content you should include in your content marketing strategy. This week, we’re
Must-Have Content #1: E-Newsletters
Reading Time: 3 minutes As a business owner, you’re constantly having to plan for all the amazing (and, admit it, all the mundane) things you’re going to do in
Is Content Marketing Worth It?
Reading Time: 2 minutes Three social media accounts to manage. Two videos to produce. A podcast to record. A lead magnet to edit and publish. Two blog posts that
Is Anybody Out There? Using Simple Analytics to Analyze the Success of Your Copy
Reading Time: 3 minutes You have a website for your business and you’re doing your best to post blog posts each week. You even have a free guide you
How to Create a Website Content Strategy as a Team
Reading Time: 3 minutes Is it time to refresh your current business website, or perhaps create a brand new one? To make the most of your project, it’s best
Tips for Refreshing Your Website Content for the New Year
Reading Time: 3 minutes Happy New Year! With the turn of the new year, we find now to be the perfect time to evaluate how well your website is