Welcome to the Content Corner!
Get cozy with writing resources from our team.
In my last post, I provided a quick summary of content marketing—what it is and how to do it right. Now that you have the foundation, let’s create a plan that will help you achieve your business goals. And here’s the thing: you do want to do it
You can no longer rely solely on paid ads and word-of-mouth referrals to attract potential clients. Instead, you need to create and share content that draws in and engages potential clients with content marketing. According to the Content Marketing Institute: Content marketing is a strategic marketing approach
You have heard the phrase, “Jack of all trades, master of none.” As a solo practitioner or solopreneur, you are Jack. You must be able to handle all aspects of running a business on top of providing the legal services you have trained for. But chances are you are
You have a limited amount of time to spend on marketing, so why waste it? Here are nine marketing mistakes that waste time, money, and effort — but I see lawyers making them all the time. 1. Having a Non-Responsive Website More than 60% of all internet traffic now comes from mobile
So you want to write your own website copy? I highly recommend you don’t, for these two key reasons: 1. You Have More Important Things To Do Your time is precious, which means you should focus it on performing tasks that only you can handle.
Michael Hyatt is a well-known, well-respected online marketing expert who also blogs about intentional leadership. If there’s one thing I’ve learned from following him, it is definitely to embrace who you are and what unique offerings you bring to any relationship. I strive to do
Most companies have heeded the call that content is king. Are you one of them? If your answer is no, it’s time to join the game. So how do you rule your own content kingdom? I’ve included here a few tips to help you get